What to wear for your headshot session

Busy patterns, logos, and loud prints pull attention away from your face. That is the one thing a headshot needs to land on. A clean navy, charcoal, burgundy, or forest green almost always works. Bright white can blow out in certain lighting so we usually recommend off-white or cream instead.

Think about where the photo will be used. LinkedIn and your website bio sit against neutral backgrounds. A solid color gives you the most flexibility across all of them.

Your headshot sets an expectation. If you show up to every client meeting in business casual, wear business casual. If you run a creative agency and jeans are standard, wear jeans. The goal is to look polished and like yourself at the same time.

We have had clients show up in a full suit for a session where their whole brand is relaxed and approachable. The photos never felt right. Dress for the room you are actually in, not the room you think looks most professional.

We recommend bringing two or three complete outfits to your session. Different tops read differently on camera depending on the background and light. Having options means we are not locked in if something is not working.

Necklines matter more than people realize. V-necks and crew necks photograph differently. Collared shirts add structure. Try a few things in the mirror before you pack them and think about how each one frames your face.

Avoid anything sleeveless unless it reads very polished. Skip heavy jewelry that catches light and distracts. Leave the novelty tie or the statement scarf at home unless those are genuinely part of your brand identity. The simpler the outfit, the longer the photo stays useful.